물리적 단위인 위치(location) 이상의 독특한 정체성(Identity)을 이해하도록 한다. 또한 이를 바탕으로 시각적 단서(visual cue)와 추상적 연속성의 측면에서 사례를 분석하여 제시함으로써 장소성과 지역주의적 개념을 객관적으로 이해하고 현대건축에 합리적 적용 및 분석도구로써 활용하는데 목적이 있다.
contextual factors (e.g., consumer’s mood; Barone, Miniard, and Romeo 2000), brand-specific variables (e.g., breadth of the brand; Meyvis and Janiszewski 2004), and consumer characteristics (e.g., self-construal; Ahluwalia 2008), have been known to impact extension evaluation through their influence on perceptions of fit.As such, our knowledge of other drivers of brand extension evaluations, su
contextualized and purposeful)
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2. 영어 교육의 필요성
초등 영어 교육의 정당성
Age and Second Language Acquisition
Affective Considerations
- at puberty the inhibitions are heightened with critical physical, cognitive, and emotional changes
- language ego
- children’s ego: growing, flexible until puberty -> new language: no threat to the ego
Linguistic Considerations
- the in
cue, students expand what they are repeating part by part until the entire line.
2. Chain drill
- Making a chain of conversation that forms around the room as student, one-by-one ask and answer questions of each other.
3. Substitution drill
- Repeating the given cue, students substitute the cue into its proper place in a sentence.
4. Transformation drill
- Students transform given senten
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https://www.tandfonline.com/action/journalInformation?journalCode=rina20 International Journal of Advertising
The Review of Marketing Communications
ISSN: (Print) (Online) Journal homepage: https://www.tandfonline.com/loi/rina20
When verbal metaphors become more persuasive:
the interplay between goal orientation of ad
claims and metaphor
H