Marketing Research
Marketing Research is
Process of defining
Why do we Marketing Research ?
It is Helpful!
Understanding customer’s Needs / Wants
Marketing Action’s FeedBack!
Supporting Success of Product & Service
Doing
◆ Market intelligence
◆ Retail Tracking information
◆ Store level insights
◆ Consumer insights from
100,000 household panel
◆
Information Technology Governance Institution의 약자 : www.itgi.org, 2000). 이러한 기업의 의사결정구조는 기업의 규모, 기업의 문화 그리고 기업의 구조라는 세가지로 구분 될 수 있다.
기업의 규모가 작은 기업은 기능부서(위계적, 전통적 기능구조) 형태의 구조를 갖고 있을 가능성이 크다(Adolphus, 2004). 즉, 기업의
13.1 SYSTEMS AS PLANNED ORGANIZATIONAL CHANGE
Systems Development and Organizational Change
[그림]organizational change carries RISK
and RETURN
새로운 정보 시스템은 다양한 조직변화를 일으킴.
이러한 조직 변화는 위험과 보상을 수반하는 정도에 따라 4가지의 형태로 분류됨.
Automation(자동화)
√조직 변화의 가장
3. Comparison of Information Commons Staffing and Training
- DCU : not providing
- NDL(Dibrary) : I think…. Not provided….?;;
4. Comparison of Information Commons Facilities
Assistive Technology Room
The Assistive Technology Room is providing a range of devices including computers, voice synthesizers, control devices and other equipment designed to users with a disabilit
□ Analysis of Information System
1. Bus information System of TOPIS
1.1 Explanation of BIS
As one of the activities of Seoul TOPIS, and the actual focus of our project, TOPIS manages the operation of buses within Seoul. Bus Information System, or BIS, is the system that collects real-time condition of bus operations to provide useful information to the bus companies and citizens. The systema