3. DESIGN
1) Objectives
The objectives of Total Physical Response are to teach oral proficiency at a beginning level. And then ultimate aim is to use comprehension as a means to speaking. A TPR course aims to produce learners who are capable of an uninhibited communication that is intelligible to a native speaker. The goals must be attainable through the use of action-based drills in the i
communication, but now every workercan become a leader of conversation. The direction of communication also has changed from verticality to horizontality. In addition,topics of conversation have expanded from contents of work to private lives. Emotional communication based on a keen interest, sympathy and consideration has positive effect on the level of employee satisfaction and growth of produc
married immigrant / a person who received citizenship
+ a person who acquired nationality at birth
따오
Vietnamese mother, 30
Middle school graduate
Difficulties in communicating with Koreans
순이
Daughter, 10
Target for bullies
Hard to keep up with school education
Spent a lot of time alone
권순호
Father, 46
High school graduate Disability rating: second level
Ⅰ. The reason of our choice
ⅰ. Situation of Korean market
As you can see in this graph, Korean chicken market is already red ocean. The franchise number of chicken companies is decreasing except start-up companies. So, we decided to enter the overseas market.
ⅱ. Advertisement Strategy
We decided to make Super Junior to advertise our product. According to Balance Theory, a pe
You must aware of “Guanxi”
Because you need to keep a good relationship with the local government
to make a successful business
A central idea in Chinese society
Basic dynamic in personalized networks of influence
A state of general understanding between two people
Closely related concepts
: Ganqing(feeling,感情) Renqing(人情) Mian(face, 面)
Social status, propriety,