Even though most of their sales is from brokerage, HS has competitiveness in IB and Asset management in Korea market
HS achieved a record revenue of 24,136 million won in Dec 2009. (CAGR: 17.6%. 2007.03 ~ 2009.03)
It’s operating margin is 7.3% during recent three years.
In Dec 2009, HS asset is 110,083 million won. (CAGR: 11.1%. 2007.03 ~ 2009.03)
Korean securities market is relat
Company Background
전세계 83개국
연간 매출액 1600억원
100% 새지 않는 밀폐 용기를 국내 자체 개발
세계 40여 개국의 특허
국내 시장 점유율 60%로 1위
세계 시장점유율 30%로 2위
The Korean Airtight
Storage Market
<외국산>
한국존슨
타파웨어
러버메이드
<국내산>
코맥스(세이프티)
동양물류산업
Ⅰ. The reason of our choice
ⅰ. Situation of Korean market
As you can see in this graph, Korean chicken market is already red ocean. The franchise number of chicken companies is decreasing except start-up companies. So, we decided to enter the overseas market.
ⅱ. Advertisement Strategy
We decided to make Super Junior to advertise our product. According to Balance Theory, a pe
1. 종족 발굴 및 특성기술: NIK(Not In Korean)족
영어를 매우 열심히 공부하는 정도를 넘어서서, 마치 외국에 있는 것처럼 24시간 동안 되도록 한국어를 사용하지 않고(Not In Korean) 영어를 사용하고 공부하고 싶어하는 극성파 영어학습족. 영어학습에 너무나도 열성적이어서 각종 학습자료 및 미국 시트콤,
1. Introduction: Summary of Pachinko
"Pachinko" by Lee Min Jin is a multigenerational family saga that covers the period from 1910, when Korea was colonized by Japan, to the 1980s. The novel explores the impact of colonialism on the lives of the characters, particularly those of Korean descent.
Abstract
Due to the rapid development of internet society, Korean society in economic, cultural, social aspects is influenced by internet, instead of former mainstream media. The internet utilization on politics, however, was trivial. Despite its underdevelopment of internet usage on politics, with world trends of expansion of internet use, South Korea’s internet society on politics started t
Wal-Mart’s Standardization & Localization
(The reasons of success in US market and slump in Korean market comparing E-Mart)
I. Introduction
Wal-Mart Incorporation is number one discount store globally, reporting the highest sales revenue in the world recorded at $282 billion. It is known very well for its Every Day Low Price (EDLP) strategy, which attracted significant number of custome
Ⅲ Success in Korea
There are several crucial barriers for Xperia PLAY to achieve success in Korean market.
1. Legal barriers _ Game Shut Down System
On 20 April, 2011, Game Shut Down System was approved by bill judge committee of Korea. The Game Shut Down system is to prohibit adolescent from playing on-line game from midnight to 6 a.m. of the next day, and its object is to reduce inte
Profile & History
Company : CJ entertainment
CEO : Lee Gang-bok
Business propensity : The core of strategy is stable growth
Vision : Asia’s most valued Entertainment Group
Set up Business portfolio
Production of Korean movies
Alliance with major movie production company
Distribution of DreamWorks’ movies
Opening of CJ CGV
Enhance Vertical integration
Major distrib
From the Spring and Autumn Period
of China 722–481 BC (Sun-tzu's lifetime)
through 1780~1831 (Carl von Clausewitz's
life time) to a future war on the Korean
Peninsula.
Variation of tactics(九變) The general who thoroughly understands the advantages that accompany variation of tactics, knows how to handle his troops.
Military march(行軍) Understand well the enemy. Solidify unio